A well-written job ad can make a world of difference

If candidates see an attractive job ad, would they apply for the position?

According to a survey conducted by Megafon for Danske Medier concerning Danes’ behaviour in relation to job hunting, a well-written job ad can make all the difference. 74% of the Danes are prepared to apply for an attractive position if they see an attractive job ad. So a well-written job ad that sells the job in the right manner can make a difference as to who and how many applies for that position. And this is irrespective of industry and candidate profile. You can have specific data for your industry and profiles.

Yes: 74%
No: 26%

Megafon survey. January, 2020. Target group: Danes considering a new job, 18-65 y/o.

7 tricks to a (really) good job ad

At Jobindex, we conduct surveys focusing on the job ad - what it takes for candidates to find a job ad great and inspire them to consider applying for that position. For instance, 94% think that credibility is very important along with the job ad being descriptive and informative. 90% think it is decisive that the job ad is easy-to-read and well-arranged. Moreover, it matters that the ad is concrete with no clichés as well as short and precise.

A good job ad catches the eye

Jobindex would gladly help you with your job ad. We can write the job ad for you or you can participate on our Job Ad Writing Seminars where you learn how to write a great job ad.

If you would like to know more, please do not hesitate to get in touch with us.

Read more

Employer branding

8 tips for a convincing career page

If the candidate’s journey stops at a massive wall of stiff white-teethed smiles buttered up into vague value sets – well, you won’t get the right talents on board. And that’s bad for your employer brand. And the future of your company.

Recruiting

Decoding Global Talent 2021

New study: Denmark is still popular among European countries. But globally, we’re dropping on the list of attractive workplaces.

Job satisfaction

Job satisfaction boosts the bottom line

Job satisfaction among Danes is one of the highest in the world, a study shows. This is not only good for the employees – it also leads to financial gains for the companies.

Analyses
Job advertising

A good job ad gets your attention from the start

The job ad is typically the company’s very first contact with potential new employees, and you get candidates’ attention with the headline.

Analyses

Users 2021

Jobindex has over 800.000 unique monthly users. Look how the traffic is distributed.

Analyses

Jobindex CV Database

Jobindex has more than 140.000 active CVs – get an overview of how the CVs are distributed here.

Sort articles by topic.

Show all Job satisfaction Recruiting Employer branding Job advertising Onboarding Resignation Talents and youth The labour market Leadership Analyses Miscellaneous