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Wibe Danmark A/S
København Ø
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Global Marketing Project Manager

We are looking for an experienced and independent colleague to join our global marketing team. The position is a hybrid between strategic development and hands-on execution, where you will play a central role in driving marketing projects, product launches, and branding initiatives across markets.

You will be a key player in building our global marketing foundation and in developing the structures, processes, and guidelines that our local teams will work from. You will be part of a small, agile team (based in Denmark and Sweden) with big ambitions, working across markets and functions to strengthen our brand presence and drive commercial growth through marketing activities across the full funnel – from awareness and demand generation to lead generation and nurturing.

Your primary responsibilities

  • Lead and execute global marketing initiatives and product launches.
  • Develop and implement the global social media strategy (primarily LinkedIn), including planning, content creation, and publishing.
  • Coordinate and produce content for the website, campaigns, product communication, and newsletters – in collaboration with internal experts, AI tools, and external copywriters.
  • Manage stakeholders – coordinate and collaborate with internal teams, external agencies, and partners.
  • Coordinate and support participation in major trade fairs and events, ensuring branding consistency and compliance with global brand guidelines.
  • Develop and manage global content for newsletters and nurture flows (to be launched), supporting customer engagement and lead nurturing.
  • Contribute to the development of global playbooks and guidelines for marketing activities in local markets.
  • Ensure effective use and understanding of marketing platforms and tools.

About you

You have minimum 5–7 years of experience in B2B marketing, preferably within the construction or electrical infrastructure industry. You hold a bachelor’s or Master’s degree in Marketing, Business Administration, Communication, or a similar field. You are a skilled project manager with solid experience executing marketing activities across markets.

In addition, you have:

  • A strong understanding of branding, digital marketing, and content production focused on awareness, demand generation, and lead nurturing.
  • Extensive experience with social media strategy and execution, especially LinkedIn.
  • Familiarity with marketing platforms and tools (CMS, PIM, DAM, social media tools, etc. – preferably Hubspot, Lithium, Frontify, and LeadForensics).
  • Fluency in English, both written and spoken (Scandinavian languages are a plus).
  • You thrive in a start-up-like organization where structures and roles are still being established. You see it as an exciting challenge to be part of building and creating something new.

As a person

  • You can work independently, make decisions, and drive projects forward.
  • You take initiative and focus on solving the challenges we face.
  • You balance structured work, project management, and attention to detail.
  • You have a natural talent for involving and collaborating constructively with others and are a strong communicator.

We offer

Exciting tasks in an informal and inspiring work environment with skilled, positive, and solution-oriented colleagues, where quality and close teamwork are priorities.

An interesting organization with a sharp focus on growth and skills development—both professionally and personally.

About Wibe Group

At Wibe, we are committed to creating a sustainable workplace where we are ambitious while also caring for one another, knowing that our differences make us stronger—we believe everyone has something unique to contribute.

We are an inclusive workplace that values work-life balance. When hiring at Wibe, we prioritize your personality and professional skills. We are also a workplace that embraces diversity, and we see it as a strength. Therefore, we encourage everyone with the right competencies, regardless of gender, ethnic origin, religion, age, political affiliation, etc., to apply for the position.

You can read more about Wibe Group here: https://wibe-group.com/dk/om-os/vi-er-wibe-group

Curious?

Send a short application and your CV via the link no later than Thursday, October 16. If you have any questions about the position, please feel free to contact Global Marketing & Communication Manager Mette Rasmussen at +45 28 12 89 88.

We look forward to hearing from you!

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