Verdo – a seamless candidate experience across channels

We helped Verdo build a strong employer brand and become top of mind among candidates in the energy and construction sector. Shortly after the launch, Verdo has already experienced positive feedback – and increased shares of their content on LinkedIn.

The Challenge

Verdo struggled to attract highly sought-after candidates. And in a market with fierce competition for skilled tradespeople, sales profiles, and talented apprentices, it made perfect sense for Verdo to start working strategically with employer branding to attract their various target groups.

“We were already advertising on Jobindex, so it made perfect sense to join our efforts there. And it has been really positive collaborating with their creative team”.

Ronnie Siegumfeldt Andersen, HR Business Partner i Verdo.

The Solution

With a comprehensive employer branding solution, we helped Verdo be present where candidates needed them the most. Based on a clear strategy, we created tailored content for each occupational group, designed and built their career site, and led the concept development of their profile and LinkedIn videos. You can check it out below.

With a cohesive, consistent, and personal employer branding solution, they achieved a clear and unified expression across all platforms. This gave them the broad reach needed to create a strong candidate experience and increase brand awareness.

From day one, they have seen more shares of posts, videos, and job ads on LinkedIn. Current employees are proud of the solution, and the candidates they have interviewed have appreciated gaining insight into Verdo and meeting current employees, helping them feel confident about their potential new workplace.

Attract the right candidates – we know who they are
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