Aarhus C, hybrid position

Paid Social Media Specialist (Maternity Cover – Remote or Freelance)

Are you passionate about paid social media advertising and digital marketing? Do you combine analytical thinking with creative execution? Whether you're a freelancer, remote worker, or looking for a fixed-term contract – this could be your next opportunity to team up with a global brand on a mission to grow.

Welcome to hummel

At hummel, we strive to be a progressive, innovative, and data-driven brand that attracts talent from all over the world. With deep roots in sportswear and fashion, we are proud of our heritage and driven by a desire to challenge conventions, grow our brand, and make an impact.

We are in an exciting growth phase where paid social media plays a crucial role in reaching our audiences. We’re looking for a strategic and data-driven Paid Social Media Specialist to help us create and optimize high-performing campaigns across platforms

Morten Lund, Director, Global Marketing

About the Role

As our Paid Social Media Specialist, you’ll manage and optimize paid social campaigns across multiple channels. You’ll collaborate with both our in-house team and external partners to deliver measurable results and help scale our digital presence.

Key Responsibilities:

Campaign Execution & Optimization: Plan, execute, and scale paid campaigns across Facebook, Instagram, LinkedIn, TikTok, and more.

Performance Reporting: Track key metrics (CTR, ROAS, CPC, conversions) and deliver actionable insights to improve performance.

Budget Management: Ensure optimal use of media spend to deliver maximum ROI.

A/B Testing: Continuously test creatives, copy, and targeting to refine campaigns.

Collaboration: Work with creative, content, and marketing teams to align paid efforts with broader brand strategies.

Market Trends: Stay current on algorithm updates, platform innovations, and emerging tools.

What We’re Looking For

Whether you’re applying as a freelancer, a remote contractor, or for a temporary employment arrangement, we’re looking for someone who brings:

2–3+ years of experience in paid social campaign management.

Analytical thinking to interpret performance data and adjust strategies.

Creativity and a sharp eye for ad formats that perform.

Project management skills to run multiple campaigns efficiently.

Strong communication, written and verbal, for team collaboration.

Hands-on experience with Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, and similar tools.

A proactive mindset with the ability to work independently.

Work Where You Are

This position is open to remote candidates and freelancers from anywhere in the world. We value flexibility and results over location, and we welcome applications from international professionals with a strong digital marketing background.

If you're based near Aarhus and prefer working onsite, you’re welcome to join our team at our headquarters at Balticagade 20, 8000 Aarhus C.

We offer:

A good workplace where development and relationships are in focus. We work across departments, creating a unique atmosphere where everyone greets each other and has good dialogue.

Flexible working conditions, with the possibility of engaging in 1 hour of sports during work hours.

A good canteen arrangement with a delicious lunch and fruit scheme.

A staff association “hummelbien,” which helps strengthen team spirit with company parties, Christmas lunches, excursions, cultural activities, etc.

Interested in joining our team?

The application deadline is May 31, 2025, but if the right player signs up for the team sooner, we are ready to move forward in the process. This means the job posting may be removed before the announced deadline in some cases.

If the above sounds like something for you, send your application via the link below today.

We look forward to hearing from you!


Ansættelsestype: Temporary, Freelance

Hjemmearbejde: Fully or partially

Ugentlig arbejdstid: Full-time

hummel chevron

ONE INCLUSIVE TEAM

At hummel, there’s room for everyone – and we are always trying to strike the perfect balance between being a playful, inclusive, and bold workplace.

Playful, because we’re a team of curious, committed, and creative minds that come together to execute winning strategies.

Inclusive, because we rally behind each other and operate as a united team, leaving no player behind.

Bold, because we are not afraid of standing up and speaking out.

We firmly believe that fostering a positive and inclusive culture provides each player of the team with a deep sense of identity and belonging. This commitment ensures that the unique hummel DNA is experienced on the field every single day.

Our people are our most valuable assets, and it’s crucial that every team member feels motivated, happy, and a part of the hummel family from day one.

hummel at a glance

270

Teamplayers at HQ in Aarhus

150

Teamplayers in retail

160

Teamplayers at hDC in Padborg

1380

Teamplayers in hummel globally

colleague at table smiling
colleague at clothes
colleague at table smiling

BEING A PART OF HUMMEL

At hummel, we strive to be a challenging, progressive, and innovative organization that attract and retain the sharpest and most creative talents from all over the world. Our employees are not just valuable assets but also the cornerstone of our success. Thus, we are committed to going above and beyond to support their growth, development, and well-being.

As a fast-growing company, we are dedicated to providing exceptional opportunities for personal and professional growth. We place great value in creating a positive environment that upholds strong social values and encourages connections across our entire organization. That’s why, we take pleasure in organizing social events and trips that bring together employees from various teams and departments, enabling us to build relationships and foster a sense of camaraderie.

colleague at clothes

ONE UNITED TEAM

Every day, we push each other to become the best versions of ourselves. However, we are not competitors. Instead, we are teammates who uplift and encourage one another through friendly challenges, fostering a stronger collective.

Laughter permeates our daily work life, as we firmly believe it strengthens our bond as a cohesive team.

When orchestrating company events that bring us together, our objectives are two-fold. Firstly, we strive to cultivate an atmosphere that nurtures ongoing learning, directly applicable to our daily tasks. Additionally, we endeavor to create occasions for establishing collections with our fellow team members, fostering strong relationships along the way.

people examining clothes
truck at storage area
people examining clothes