Global Web & CRO manager

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Smørum

At Demant Global Hearing Care division, Audika Group, we are looking for an experienced Global Web & CRO manager to help us take our global web program further. As one of the leading global hearing care providers, we are on a mission to help more people hear better. And we can use your help to do just that.

About Audika

Audika Group is the Hearing Care division of Demant, and we are among the world’s leading hearing care retailers with more than +3.500 hearing clinics across 27 markets. By joining our Global web team, you’ll enjoy an inspiring and exciting role within a truly international environment.

You will be working across markets, cultures, and perspectives - in close collaboration with skilled and nice colleagues.

You will be based at the Demant headquarters in Smørum, a half-an-hour S-train ride away from Copenhagen city centre.

The Role

Are you interested in creating high-quality digital experiences?

We are looking for a skilled Web & CRO manager to develop the optimization of our websites in a portfolio of markets. In this role, you will develop strategies and plans for the development of our websites, develop cutting-edge solutions, and optimize the performance of our websites across markets.

What You'll Do

  • Collaborate with portfolio of markets to optimize web acquisition performance.
  • Identify, share and apply best practice cases and solutions across portfolio of markets.
  • Develop new web and AI solutions and implement them in your portfolio of markets.
  • Develop web content based on web performance and customer insights.
  • Monitor performance, identify opportunities, and facilitate continuous improvement.
  • Develop web strategies, roadmaps and implement the Global CRO program.
  • Enhance brand presence and optimize content to clearly communicate our value proposition across our websites.
  • Project management of relevant projects.
  • Sitecore (CMS) support to markets and relevant stakeholders.

What You Bring

  • Extensive experience in Conversion Rate Optimization and A/B testing (3–5 years).
  • Interest in new digital possibilities and AI — and you enjoy using them to create smarter, more engaging web experiences.
  • Demonstrated experience with CMS platforms (Sitecore experience not required).
  • Proficient analytical and data-driven decision-making skills (GA4, GSC, Hotjar etc.).
  • Stakeholder engagement and collaboration capabilities.
  • Creative mindset with ability to generate innovative digital solutions and content.
  • Clear communicator who can translate results into next steps.

Nice to Have

  • Experience working with Sitecore.
  • Familiarity with healthcare or other regulated industries.

What we offer

We offer an international working environment with motivated and skilled colleagues from all over the world. We guarantee that you will learn a lot working here. We also offer an attractive salary, a healthy and tasty canteen, free breakfast every morning, and 6 weeks of holiday. Parents benefit from 24 weeks of fully paid parental leave and the flexibility to stay home whenever their child is unwell. We also support your continuous growth through development programs, training, and courses.

Are you interested in joining our team?

Then you are very welcome to send us your application today, since we are screening applications and inviting candidates on a continuous basis.

The application deadline is January 4th 2026.

For any questions, please contact Thomas Carlsson, Head of Global Web | thoc@audika.com

We look forward to hearing from you!

At Demant we value diversity, equity and inclusion (DE&I) and we are committed to creating an inclusive working environment. We welcome applications from all qualified candidates regardless of ethnic background, personality, age, gender, and education. Diversity is part of our cultural DNA. Women in STEM areas are particularly encouraged to apply, as Demant supports United Nations Sustainable Development Goal 5 on gender equality.


Ansættelsestype: Permanent

Hjemmearbejde: Not disclosed

Ugentlig arbejdstid: Full-time

Careers that matter

When you become part of the Demant family, you also become part of our quest to make a life-changing difference for people worldwide. More specifically, we offer you the opportunity to use your talents and energy to help the more than 500 million people worldwide who suffer from hearing loss to communicate freely, interact naturally and participate actively.

That’s what we call life-changing hearing health.

Demant Brave & Bold

Demant - Our Culture

The Demant Culture

Going to work should be rewarding, meaningful and fun! At Demant we constantly work on fine-tuning a flexible, knowledge-based work environment. We value community, creativity and freedom to innovate to create strong results.

If you enjoy taking on responsibility, exploring new ideas, and pushing the boundaries of what’s possible, joining Demant is great place for you to grow.

Veronique Schou

Demant - The Demant Idendity

Purpose and strategy

It all started with import of hearing aids in the Danish town Odense more than 120 years ago. As time went by import became own production and later on the company got into hearing care, diagnostics, hearing implants, audio solutions and headsets.

Today, Demant is one of the world’s leading and biggest hearing healthcare companies offering the broadest selection of treatment for people living with hearing loss. Every day the Demant Group and its more than 21.000 employees around the world is doing their utmost to create life-changing differences through hearing health.

Demant - Graduate Programme

Graduate Programme

The Graduate Programme at Demant offers you a unique opportunity to develop your personal and professional skills. You will join us in creating life-changing differences through hearing health to millions of people worldwide.

For the programme starting on 1st September 2025, we offer eight different tracks; Quality Engineering, Engineering, Operations, Finance, Global Business / Retail, Commercial Excellence, Audiology and IT. No matter which track you choose, the programme will lead you through a two-year journey. Depending on the track, you will have 3-4 different rotations lasting for 6-8 months each.

Demant - Facts

Our business

Demant covers three business areas: Hearing Care, Hearing Aids, and Diagnostics

We are the only company in the world that covers these three areas, and we harvest significant synergies from this unique position. Synergies that will help millions of people experience the joy of hearing for many years to come. Just as the Demant family envisioned it when they founded and developed the company during the twentieth century.

William Demant Foundation is the majority owner of Demant A/S (55-60%) through William Demant Invest A/S, which is the 100% owned holding company for William Demant Foundation’s investment activities.

5 af 5 stjerner

79 of Demant´s employees have rated Demant on Jobindex

Demant at a glance

We operate globally with a local presence through our companies in more than 30 countries and through trusted distributors in more than 130 countries. This way, we combine the best of two worlds: centralised and standardised processes that value local presence and initiatives.

Revenue

21,601 MDKK

In 2023 we generated DKK 21,601 Million in revenue. Our largest markets are Europe and North America

Business

Three areas

Demant covers three business areas: Hearing Care, Hearing Aids and Diagnostics

Workforce

>21,000

End of 2023, the Group employed approx. 21,000 employees.

Ownership

58%

Demant A/S is listed on Nasdaq Copenhagen. William Demant Foundation is the sole owner of the investment company, William Demant Invest, that holds the majority of shares in Demant A/S.

Job openings

See Demant's current job openings below.

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Demant - getting along in the cafeteria